Medium Format

First Fujifilm GFX 50R Image and Release Date Information

First product image of the upcoming Fujifilm GFX 50R medium format camera leaked. We also know Fujifilm GFX 50R release date information thanks to sources at FujiAddict. the Japan-based company will…

Fujifilm XF10 Specifications and Images Leaked

Full Fujifilm XF10 specifications and first product images has been leaked on the web. This is one of the three Fuji shooter that will be present at the Photokina 2018 show by Japan-based…

Fujifilm XF10, X-T3, and GFX 50R Registered Camera Details

Upcoming Fujifilm mirrorless models, which may have been the counterpart of previously registered camera codes, were leaked. It seems that previous rumors about Fujifilm XF10, X-T3, and GFX 50R is right and…

Fujifilm X-T3, Fujifilm GFX50R, and Fujifilm XF10 Cameras Registered Online

Fujifilm registered for three different mirrorless cameras. These three cameras are likely the Fujifilm X-T3, Fujifilm GFX50R, and Fujifilm XF10. According to recent rumors, the Japan-based company will be present at…

Fujifilm GFX 50S Firmware Update 3.10 Released

Fujifilm released firmware update version 3.10 for Fujifilm GFX 50S medium format camera. This upgrade also brings new features guide for Fujifilm GFX 50S. With this upgrade, the compatibility with the GF250mmF4…

New Hasselblad X1D firmware 1.21.0 update adds many new features

Hasselblad has added a slew of new features to the X1D and H6D, announcing the release of firmware version 1.21 which is available to download now. Version 1.21 adds a white…

Hasselblad XCD 21mm f/4 medium format mirrorless lens announced

Hasselblad officially announced their new XCD 21mm f/4 medium format mirrorless lens. This is the company’s widest lens ever. The US price of the lens is $3,750. The high-performing 21mm f/4…

Phase One announced the world’s first camera using the new Sony 100 Megapixel back-illuminated sensor

Phase One officially announced the new iXM Metric Cameras and Motorized Lenses – the Phase One iXM 100MP Camera is the world’s first camera using the new Sony 100MP Backside-Illuminated 44x33mm…

Fujifilm GF 250mm F4 R LM OIS WR lens officially announced

Fujifilm has officially announced the GF 250mm F4 R LM OIS WR medium format lens. The lens has a 35mm equivalent of around 200mm, which can be further extended via the…

Fujifilm Interview at 2018 CP+ Show

Dpreview visited the 2018 CP+ show in Yokohama, Japan and had interviews with senior executives from Fujifilm. Among the topics covered were the runaway success of the GFX system, new Fujifilm…

Fujifilm GFX 50S Firmware Update Ver3.00 Released

Fujifilm released a new firmware update Ver3.00  for its GFX 50S medium-format camera. This is a major upgrade that adds focus bracketing and 35mm format mode. Fujifilm also released tether plugin PRO for…

Fujifilm GFX 50S V3.0 and X-T20 V.2.0 Firmware Updates Coming Soon

FUJIFILM will update the firmware of its two mirrorless cameras soon. The Fujifilm X-T20 will get firmware ver 2.0 and the medium format GFX 50S will be upgraded to ver 3.0.…