Medium Format
Phase One Announced New XT Medium Format System
Phase One now officially announced the XT medium format system, which the company is marketing as a ‘travel-friendly’ solution for landscape photographers. The US price for XT IQ4 150MP Camera System,…
Fujinon GF Lens Firmware 1.10 Released, Now Supports Fujifilm GFX100 Phase Detection AF
Fujifilm has released a new firmware update for all Fujinon GF lenses. With the firmware version 1.10, all GF lenses now supports Fujifilm GFX100 Phase Detection AF. Fujifilm has put…
Hasselblad X1D II 50C Medium Format Mirrorless Camera, Price $5,750
Hasselblad has officially announced the new X1D II 50C medium format mirrorless camera. The US price for X1D II 50C is $5,750, now available for pre-order at B&H Photo Video/Adorama. X1D…
Fujifilm GFX 100 First Impressions
Here are the first impressions of the Fujifilm GFX 100 medium format camera. The GFX 100 medium format mirrorless camera features a newly-developed back-illuminated 102MP imaging sensor with blazingly fast…
Laowa 17mm f/4 GFX Zero-D Lens to be Released Soon, Price $1,249
The Laowa 17mm f/4 GFX Zero-D lens is a super wide-angle zero-distortion lens designed for Fujifilm medium format cameras. The lens offers 13.5mm focal length in full frame equivalent and…
Fujifilm GFX 100 Medium Format Camera Announced, Price $9,999
Fujifilm GFX 100 announced with 100 Megapixels, phase-detect AF and 4K video. The US price for this camera is $9,999, now available for pre-order at Amazon/B&H Photo Video/Adorama. The GFX 100…
Fujifilm GFX 100 Specs Leaked
Here are the main specs of the upcoming Fujifilm GFX 100 medium format mirrorless camera. Fujifilm’s medium format mirrorless camera to be announced on May 23, 2019. It will be a…
Rumored FujiFilm GFX 100 Specs, Coming on May 23
Here is what you need to know about the upcoming Fujifilm GFX 100 camera. Fujifilm’s medium format mirrorless camera to be announced on May 23, 2019. It will be a new…
Hasselblad Firmware Update 1.22 for X1D-50c adds support for new XCD Lenses
With the release of Hasselblad’s most recent XCD Lenses, the XCD 65, 80, and 135 including X Converter 1,7, the new 1.22 Firmware Update ensures photographers are equipped with the…
Fujifilm GF 100-200mm f/5.6 R LM OIS WR Lens Announced, Price $1,999
Fujifilm has announced that their newest GF lens; Fujinon GF 100-200mm f/5.6 R LM OIS WR This is the eighth Fujinon GF lens and the second zoom lens that joins the medium-format…
Mitakon Speedmaster 65mm F1.4 lens for Fujifilm GFX
Zhong Yi Optics has launched the Mitakon Speedmaster 65mm F1.4 for Fujifilm GFX cameras. With this announcement, Zhong Yi Optics became the first third-party manufacturer to develop a lens for…
Fujifilm GFX 50S Firmware Update 3.30 Released
Fujifilm released firmware update for Fujifilm GFX 50S medium format camera. Firmware Ver.3.30 introduces new features like support for “35mm Format Mode” when using GF Lens and H mount adapter, simultaneous delete…