Announcement

Panasonic Lumix DMC-GX85 Announced with 16MP sensor and no AA filter

Panasonic has announced the Lumix DMC-GX85 mirrorless camera with a 16MP Live MOS sensor with no AA filter. The new all-around Micro Four Thirds camera designed for photographers and videographers is a…

Fujifilm Receives Nine 2016 red dot Product Design Awards

Fujifilm has announced that nine of its products have been awarded the prestigious “red dot award: product design 2016.” The nine awarded Fujifilm products are the flagship X-Pro2 camera, X70 fixed lens premium…

Sony FE 70-300mm f/4.5-5.6 G OSS and 50mm f/1.8 Lenses Announced

Sony today announced the FE 70-300mm f/4.5-5.6 G OSS and 50mm f/1.8 full-frame lenses for its Alpha and NEX mirrorless cameras. The Sony FE 50mm f/1.8 is a versatile normal-length prime lens designed…

Sony RX10 III Camera Announced with 24-600mm equivalent F2.4-4 zoom lens

Sony has just announced Sony RX10 III camera with a 24-600mm equivalent F2.4-4 zoom lens video capable of capturing 4K video. The Sony RX10 III bridge camera uses the same 1-inch…

DJI Inspire 1 RAW Edition Release Date and Price Announced

DJI has announced the release date and price of the Inspire 1 RAW Edition drone with a built-in Micro Four Thirds camera. The quadcopter and its 4K-ready Zenmuse X5R MFT camera will begin…

Leica Summilux-TL 35mm f/1.4 ASPH Lens Officially Announced

Leica Camera has officially announced the Summilux-TL 35mm f/1.4 ASPH lens as the reference lens for APS-C-sized sensor Leica mirrorless cameras. The new prime lens with a bright aperture is compatible with L mount mirrorless…

Irix 15mm f/2.4 Full Frame Lens Announced for Canon, Nikon, Pentax

TH Swiss has announced the Irix 15mm f/2.4 ultra-wide-angle, rectilinear manual-focus lens designed for Canon EF, Nikon F, Pentax K mount full-frame DSLR cameras. The Irix 15mm f/2.4 lens is…

Leica APO Vario Elmarit SL 90-280mm f/2.8-4 Lens Officially Announced

Leica Camera has announced the new APO Vario Elmarit SL 90-280mm f/2.8-4 telephoto zoom lens designed for Leica SL-System cameras. Leica APO Vario Elmarit SL 90-280mm f/2.8-4 lens features intricate…

Canon EOS Rebel T6 DSLR Camera Officially Announced

Canon has announced the entry-level EOS Rebel T6 DSLR camera which is a relatively minor update to the Rebel T5 (EOS 1200D) and adds a faster Digic 4+ processor, higher resolution LCD, with…

Sony HX80 Compact Camera Announced with 30x Zoom

Sony HX80 today officially announced as a travel zoom compact model with 30x zoom capabilities. The Sony Cyber-shot DSC-HX80 is third in a series of 30x zoom compacts offers a built-in pop-up EVF like…

Laowa 105mm f/2 STF Lens Officially Announced

Laowa UK has introduced the 105mm f/2 STF bright prime lens. Laowa 105mm f/2 STF is a unique manual-focus lens and will be available in the following mounts: Nikon, Canon, Sony A, Sony…

DJI Phantom 4 Drone Officially Announced

DJI has launched the Phantom 4 quadcopter which comes packed with an Obstacle Sensing System that automatically avoids obstacles in the drone’s path. With a 12MP sensor and F2.8 lens…