Announcement
Panasonic GH5 development announced! Will Feature 4K 60p, 10bit 4:2:2
Panasonic has announced the Panasonic GH5 development at the Photokina 2016. The hybrid mirrorless camera will be the first to shoot 4K/60p and 10bit 4:2:2 internally. The Panasonic GH5 will also provide…
Canon EF 70-300mm f/4-5.6 IS II USM Lens Announced
Canon has announced the EF 70-300mm F/4-5.6 IS II USM with fast, whisper quiet Nano USM for wildlife and sports. This is the Canon’s first lens that has an LCD screen.…
Canon EOS M5 announced with 24MP Dual Pixel AF sensor and built-in EVF
Canon has officially announced the EOS M5 mirrorless interchangeable lens camera. The new Canon EOS M5 camera features a 24.2 Megapixel APS-C CMOS sensor and Dual Pixel CMOS AF. The new MILC also has…
Zeiss announces the Loxia 85mm f/2.4 Sonnar FE lens
Zeiss officially announces the new Loxia 85mm f/2.4 Sonnar FE lens. The Loxia 2.4/85 is a new portrait lens designed for Sony full-frame E mount system cameras. The construction of the…
Venus Optics announces Laowa 7.5mm F2 for MFT and 15mm F2 FE Zero-D
Venus Optics has announced the new Laowa 7.5mm F2 and 15mm F2 FE Zero-D lenses. The Laowa 15mm F2 FE Zero-D is the world’s fastest lens for Sony full frame E-mount…
Samyang Premium MF 14mm f/2.4 and 85mm f/1.2 Lenses Announced
The Samyang 85mm F1.2 and 14mm F2.4 are the first lenses in the Samyang’s new premium lens line-up. The two new premium MF lenses are the MF 14mm f/2.4 and…
Tokina Firin 20mm f/2.0 Full Frame E-mount Lens Announced
Tokina officially announced the new 20mm f/2.0 prime lens. It is designed for mirrorless cameras with full-frame image sensors. The Firin 20mm F2 FE MF is the first in Tokina product line…
Sony announces the E PZ 18-110mm F4 G OSS E-mount lens
Sony has announced the E PZ 18-110mm F4 G OSS power zoom lens for Super 35mm and APS-C format cameras. Designed for video shooters, it’s the second lens in Sony’s lineup. The…
Tamron SP 150-600mm F5-6.3 Di VC USD G2 Lens Announced
Tamron has announced a new version of its popular 150-600mm telephoto lens. It is the SP 150-600mm F5-6.3 Di VC USD G2. This second-generation lens promises to deliver superior optical…
Canon Announces Cinema EOS C700 and XC15 4K Camcorder
Canon has officially announced the Cinema EOS C700 and XC15 4K camcorder. With the release of these cameras, Canon has become a worthy competitor with the ARRI Alexa. The XC15 is…
Sony announces FE 50mm F2.8 Macro lens with 1:1 reproduction
Sony has announced the FE 50mm F2.8 Macro lens. This is a full-frame lens with true 1:1 macro magnification. It provides a minimum focus distance of 16cm/6.3inch. The new macro optic…
Canon Announces EF 16-35 f/2.8L III & EF 24-105 f/4L IS II
In addition to the new EOS 5D Mark IV DSLR, Canon have also added the new EF 24-105mm f/4L IS II USM and the EF 16-35mm f/2.8L III USM to…