Announcement

Panasonic Developing a 30mm F/2.8 Macro MFT Lens

Panasonic has announced the development of a new 30mm f/2.8 macro lens. The new fixed-focal length lens is desgined for mirrorless cameras with Micro Four Thirds image sensors. The Panasonic 30mm…

Panasonic Lumix G Vario 35-100mm F4.0-5.6 Lens Officially Announced

Panasonic announces the Lumix G Vario 35-100mm F4.0-5.6 lens for Photokina show designed to fit the dimensions of the GM-series cameras. The Lumix G Vario 35-100mm F4.0-5.6 ASPH Mega O.I.S. is…

Canon PowerShot N2 Digital Camera Announced for Selfie-Lovers

Canon has introduced the PowerShot N2 camera has a compact and unique, stylish design with a selfie-ready, flip-up touch panel LCD screen. The square-shaped PowerShot N2 is equipped with a 16.1MP…

Zeiss FE 16-35mm F/4 ZA OSS Lens Officially Announced

Sony has announced the new Zeiss FE 16-35mm f/4 ZA OSS wide-angle zoom lens designed for Sony E-mount cameras with full frame sensors (A7, A7R, A7S). The Zeiss FE 16-35mm F/4 ZA OSS is…

Canon Announces EF 400mm f/4 DO IS II USM, EF 24-105mm f/3.5-5.6 IS STM, EF-S 24mm f/2.8 STM Lenses

Along with the EOS 7D Mark II DSLR camera announcement, Canon has unveiled three new lenses for Photokina 2014 event. The EF 400mm f/4 DO IS II USM, EF 24-105mm f/3.5-5.6…

Canon PowerShot G7 X Announced with 1″-type Sensor

Canon has announced the PowerShot G7 X, which is the company’s first compact camera to feature a 1-inch type sensor. The PowerShot G7 X features a 20.2MP BSI CMOS sensor powered by a…

Panasonic Lumix GM5 Mirrorless Camera Officially Announced

Panasonic has announced the Lumix GM5, which is the World’s smallest interchangeable lens camera with a Live View Finder. The Panasonic GM5 offers a 16MP Four Thirds sensor in a point-and-shoot…

Panasonic Lumix DMC-LX100 Announced with Four Thirds sensor

Panasonic has announced its enthusiast compact LX-series compact, the Lumix DMC-LX100.The new Panasonic LX100 is a flagship premium compact camera which incorporates a Micro Four Thirds sensor. The successor of…

Canon PowerShot SX60 HS Digital Camera Announced with 65x zoom

Canon has announced the 65x superzoom PowerShot SX60 HS digital compact system camera. The new PowerShot SX60 HS camera is the latest addition to Canon’s SX high-power zoom lineup. The Powershot…

Canon EOS 7D Mark II DSLR Camera Officially Announced

Canon has announced the EOS 7D Mark II, DSLR camera just before the Photokina 2014 event. The successor of 7D, the EOS 7D Mark II now become the company’s flagship EOS camera with…

SLR Magic APO HyperPrime CINE 50mm T2.1 Announced

SLR Magic has unveiled the new APO HyperPrime CINE 50mm T2.1 cine lens. The lens comes standard in PL mount and can be easily adapted to numerous camera systems. Optional mount adapters will…

Olympus Unveils The M.Zuiko ED 40-150mm F2.8 Pro Weather-Resistant Lens

Olympus has announced the M.Zuiko ED 40-150mm F2.8 Pro lens along with the MC-14 1.4x teleconverter. The weather-resistant Olympus 40-150mm f/2.8 PRO zoom is a dust, splash and freezeproof telephoto zoom lens covers…