Fujifilm

Best Cameras Under $500 in 2025: Budget-Friendly Picks for Beginners

Are you looking for the best cameras under $500 in 2025? Whether you’re a beginner photographer, a vlogger, or just someone who wants to capture high-quality images without breaking the…

Fujifilm GFX100RF Officially Announced

The Fujifilm GFX100RF is a 100-megapixel medium format digital camera with a fixed 28mm equivalent F4 lens. The GFX100RF will retail for $4899 and will be available starting April 24th.…

Best Mirrorless Cameras for Beginners: A Guide to Getting Started

Are you looking to step into the world of photography but feeling overwhelmed by the choices? Mirrorless cameras offer a perfect blend of portability, ease of use, and advanced features,…

Fujifilm X-T5 Firmware Update ver.4.21 Released

Fujifilm has released a new firmware update for the Fujifilm X-T5 camera. Fujifilm X-T5 Firmware ver.4.21 is a minor upgrade which you can find the details and download link below.…

Viltrox AF 25mm f/1.7 Air Lens Announced for APS-c Cameras

Viltrox AF 25mm f/1.7 Air lens for cameras with APS-C sensor is now officially announced. The new Viltrox lens will be available in Fuji X, Sony E  and Nikon Z…

New Firmware Updates for Fujifilm X-T5, X100VI, X-H2, X-H2S, X-T50, X-M5, GFX100S & GFX100

Fujifilm released the new firmware updates for Fujifilm X-T5, X100VI, X-H2, X-H2S, X-T50, X-M5, GFX100S and GFX100. Firmware is the software that is operating your camera, and it is responsible for…

Sigma 16-300mm f/3.5-6.7 DC OS Contemporary Lens Announced, Priced $699

Sigma has announced the 16-300mm F3.5-6.7 DC OS Contemporary lens, a wide-angle to telephoto that provides a 24-450mm equivalent focal length. This new lens costs $699, first available for pre-order…

Announced: Meike 55mm f/1.8 Pro Lens for Fuji X-mount

Meike has launched the Pro Series 55mm F1.8 Full Frame Autofocus Portrait Lens for Fuji X-mount cameras. The Meike AF 55mm f/1.8 Pro lens already exists for E/Z/L mounts, and the company just…

Tokina 11-18mm F2.8 ATX-M Lens Announced for Fujifilm X mount

Tokina has officially announced the new Tokina 11-18mm F2.8 ATX-M lens for Fujifilm X mount. It is an ideal choice for landscapes, cityscapes, street scenes, and more. This new lens…

Viltrox AF 28mm f/4.5 AF Lens Announced – Budget Alternative to the XF27mmF2.8 R WR?

Viltrox has officially announced the Viltrox AF 28mm f/4.5, a compact and lightweight autofocus lens designed for mirrorless cameras. With its slim profile, high-quality optics, and affordability, this new lens is…

Top 10 Best-Selling Mirrorless Cameras in Japan for 2024

Top 10 Best-Selling Mirrorless Cameras in Japan for 2024. Japan’s camera market has seen a surge in popularity for mirrorless cameras in 2024, with brands like Sony, Canon, Fujifilm, and…

TTArtisan 23mm f/1.8 AF Lens Announced for Fuji X-mount, Priced $127

TTArtisan announces an affordable 23mm f/1.8 AF lens for APS-C cameras. The company is following up its AF 35mm F1.8 II with another F1.8 prime lens for Fuji X-series users. The Sony…