Panasonic is transforming the compact digital camera landscape with the launch of their new Lumix G97 Micro Four Thirds camera, featuring the Lumix G Vario 12-60mm f/3.5-5.6 lens, alongside the Lumix ZS99 point-and-shoot. These latest additions to the Lumix lineup provide everyday photographers and travelers with exciting new options for capturing both still images and video content.
The Panasonic Lumix DC-G97 will be available in mid-to-late February 2025 at a recommended price of $849 in a kit with the 12-60mm F3.5-5.6 Power OIS lens, a $350 reduction compared with the introductory price of the original DC-G95 in 2019. The Panasonic Lumix DC-ZS99 will be available from early-to-mid February at a recommended price of $499, a $50 increase over its predecessor.
Both the cameras are now available for pre-order at B&H/ Adorama.
G97 Overview
A great choice for creative photography, LUMIX G97 offers exceptional picture quality with in-camera creative controls, featuring Live View Composite and advanced photo styles for uncompromising color expression. Designed to support bold shooting styles, it includes 5-stop 5-axis Dual I.S. 2 and B.I.S. for enhanced stability. Its video capabilities cater to diverse needs, offering 4K 30p recording with no time limitation and versatile slow/quick motion options. With an intuitive interface and durable build, it boasts a 1,840k-dot free-angle LCD and convenient USB Type-C connectivity.
G97 Features
- Get Creative, with Superb Picture Quality: Let your imagination take the lead, with a higher resolution than your phone; built-in, easy-to-use LUMIX Photo Style feature lets you fine-tune your images with a variety of color effect options, no need for outside apps
- One Photo, Many Exposures: Create stunning light trails, star trails, or illuminated scenes without overexposing the background using Live View Composite Mode, which combines multiple exposures in real time
- Strong Support for an Aggressive Shooting Style: Your photos and videos will remain sharp even in challenging conditions, with a 5-stop 5-axis Dual I.S.2* system that ensures unrivalled stability
- Unlimited Video Performance: Reduce cases of overheating; shoot in with 4K 30p with no time limitation**, slow-motion (4x) or quick-motion (8x) in FHD; create cinematic content with 12-stops of V-Log L.
- Intuitive Design for Smooth Operation: LUMIX G97 makes it easy to frame and focus your shots accurately, even in bright conditions, with a 1,840k-dot free-angle LCD and 2,360k-dot OLED Live View Finder
This new camera costs $847.99, available for pre-order at B&H/ Adorama.
ZS99 Overview
ZS99 Features
- Powerful 24-720mm LEICA zoom lens in pocket-size body
- Unmissable Moments with 4K photo and video
- Flexible, Travel-ready Features
- Easy Image Sharing
This new camera costs $497.99, available for pre-order at B&H/ Adorama.
Press release:
Panasonic Announces Two New Cameras:
Compact Micro Four Thirds LUMIX G97 and Pocket-Sized Travel Zoom LUMIX ZS99
Newark, N.J. (December 16, 2024) – Panasonic is pleased to introduce two new cameras to its LUMIX lineup: the Micro Four Thirds G97 and Travel Zoom ZS99.
The new LUMIX G97 and ZS99 offer a wide range of updated photo and video features to bring excellent image quality and usability to enthusiasts, photographers, and videographers alike.
LUMIX continues to develop its lineup to satisfy the needs of a wide range of creators and continually deliver value, innovation, and reliability to its customers.
LUMIX ZS99: New Pocket-sized Travel 30x Zoom Camera
Compact and feature-packed, the LUMIX ZS99 travel zoom camera is perfect for capturing life’s adventures.
Powerful 30x zoom in a pocket-sized body
Equipped with a 24-720mm LEICA DC lens*1, the LUMIX ZS99 offers 30x optical zoom and up to 60x with iZoom so that you can capture everything from sweeping landscapes to intricate details with stunning clarity.
With in-built 5-Axis HYBRID O.I.S.+, you can enjoy high-quality videos even at full zoom.
Unmissable Moments in 4K
Record high-quality 4K video at 30p or capture quick bursts of 4K PHOTO at 30fps to ensure you never miss a moment. Additionally, its ability to capture HD high-speed video at 120fps adds creative flexibility for slow-motion shots.
Packed with travel-ready features
A tiltable 1,840k-dot touchscreen makes creative angles easy, while USB Type-C charging ensures you’re always powered up on the go.
Easy image sharing
Connect instantly with built-in Bluetooth® v5.0*2 and Wi-Fi, plus a dedicated Send Image button for seamless transfers to your smartphone.
Price and availability
The new LUMIX ZS99 will be available in black (DC-ZS99E-K) and silver (DC-ZS99E-S) in mid-February 2025 for $499.99 at valued channel partners.
*1 35mm camera equivalent.
*2 The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc., and any use of such marks by Panasonic Corporation is under license. Other trademarks and trade names are those of their respective owners.
LUMIX G97: New Compact Hybrid Micro Four Thirds Camera
The new LUMIX G97 camera balances high performance and simplicity, giving creators the tools to elevate their photography and video skills.
Superb picture quality
The 20.3MP CMOS sensor, combined with the high-performance Image processor, delivers superb image quality with vibrant colors and sharp details.
Equipped with LUMIX Photo Style feature, users can fine-tune their images with a variety of color effect options, ensuring every shot matches your creative vision.
The Live View Composite feature is also included, providing the ability to combines multiple exposures in real time to create stunning light trails, star trails, or illuminated scenes without overexposing the background.
Smooth performance
The LUMIX G97’s 5-stop 5-axis Dual I.S.2*1 system ensures unrivalled stability, so your photos and videos remain sharp even in challenging conditions.
With 4K PHOTO capabilities, you can capture bursts of high-resolution photos at 30fps, ensuring you never miss a fleeting moment. The perfect shot from burst footage makes this feature ideal for fast-moving subjects or spontaneous scenes.
Versatile video features
Record in crisp 4K at 30p with no time limitations*2, experiment with slow-motion (max.4x) or quick-motion (max.8x) in FHD, and create cinematic content with 12-stops of V-Log L. Dedicated headphone and microphone jacks ensure total audio control while recording.
Intuitive operation and reliable design
With a 1,840k-dot free-angle LCD and 2,360k-dot OLED Live View Finder*3, the LUMIX G97 makes it easy to frame and focus your shots accurately, even in bright conditions.
The durable dust/splash-resistant*4 construction is ideal for everyday creators looking for a camera that can reliably handle a variety of situations.
Built-in Bluetooth® v5.0 and Wi-Fi make sharing and remote control effortless, while USB Type-C charging adds convenience.
Price and availability
The new LUMIX G97 will be available in late February 2025 for $849.99 for a 12-60mm lens kit (DC-G97MK) at valued channel partners.
*1 Based on the CIPA standard [Yaw/Pitch direction: focusing distance f=140mm (35mm camera equivalent f=280mm), when H-FSA14140 is used.]
*2 When the ambient temperature is high, the camera may stop the recording. Wait until the camera cools down.
*3 35mm camera equivalent
*4 Dust and Splash Resistant does not guarantee that damage will not occur if this camera is subjected to direct contact with dust and water
