At IFA 2024, Lexar introduced its new line of steel memory cards, designed for professional photographers and videographers who demand both performance and durability. These cards feature rugged, stainless steel construction, offering enhanced protection against shock, water, and extreme temperatures. The Lexar Professional CFexpress Type B and SDXC cards in this series provide high-speed performance, with read speeds up to 1900MB/s for CFexpress and 300MB/s for SDXC, making them ideal for handling high-resolution photos and 8K video.
The steel casing not only ensures longevity but also offers peace of mind in harsh shooting environments. Lexar’s new steel cards cater to professionals who need reliable, fast, and robust storage solutions for their demanding workflows.
The cards are not available yet, but they will be on Amazon and B&HPhoto soon.
Lexar Engages with Creators and Launches Innovative Products at IFA 2024
Industry-leading Innovative Products
Lexar exhibited a lineup of pioneering products, underscoring the brand’s robust R&D and technological prowess.
Lexar Professional Go Portable SSD with Hub is a revolutionary 1-2TB portable SSD for seamless mobile video shooting. It offers unmatched freedom and portability, working alone or with a hub to add lights, mics, and power. The USB 3.2 Gen 2 SSD delivers blistering 1050MB/s read and 1000MB/s write speeds[1], enabling 4K 60fps ProRes video capture directly on iPhone 15 Pro/Max and beyond. Last month, Lexar’s Kickstarter campaign for this product reached $100,000 within 2 hours.
Lexar memory cards include the CFexpress 4.0, ARMOR series, and SD 8.0.
Lexar presents four new memory cards leveraging the next-gen PCIe 4.0 performance. The lineup includes the TYPE-B DIAMOND, GOLD, SILVER, and the TYPE-A GOLD card, all enabling seamless 8K RAW video shooting. In particular, the Lexar Professional DIAMOND CFexpress 4.0 Type B Card won the ‘TIPA WORLD AWARD 2024’ and boasts industry-leading speeds of up to 3700MB/s read and 3400MB/s write[1].
The Lexar ARMOR series include GOLD SD UHS-II and SILVER PRO SD UHS-II cards, the world’s first memory cards made of 316 stainless steel. They offer IP68 waterproofing, dustproofing, and bend-resistance—ideal for outdoor filming. For the SD8.0 card, Lexar Professional GOLD PRO SDXC Express Card delivers up to 1700MB/s[1] read speeds—over 5x faster than SD4.0 cards.
The Lexar Professional Workflow series, both 2024 Red Dot winners, herald a new era of streamlined workflows. These all-in-one solutions, with wide compatibilities and multi-module bays for different uses, empower users to boost efficiency, creativity, and productivity.
Lexar ARES RGB 2nd Gen DDR5 Desktop Memory is an exclusive series featuring premium SK hynix DRAM chips and blazing-fast speeds of up to 8000MT/s[1]. The upgraded exterior design blends classic and fashionable elements.
Lexar has also introduced the new ‘pexar’ brand and its product—the pexar digital picture frame. Featured an excellent 2K and anti-glare display, it is a smart WiFi frame that serves as a shared photo album for the whole family, making it a perfect gift for loved ones.
