Lowepro has announced the Echelon series, the company’s first high-end collection of photography bags designed for the fashion-conscious professional.
The Echelon series includes a roller, laptop brief and attaché with premium touches like leather handles and each piece includes a removable All Weather cover.
The Echelon Roller’s high-impact-resistant molded interior construction protects valuable gear from shock and vibration. Its special-edition MaxFit System and highly engineered trolley with encased wheel build maximise volume, fitting up to two professional DSLRs, 6-8t lenses, flash and lighting gear, a 15-inch laptop and additional accessories.
The Echelon Brief is priced at $340, the Attaché at $420, and the Roller will cost $800.
Lowepro Unveils Limited Edition Luxury Photography Equipment Luggage
New Echelon Series Brings Trusted Protection to the Discerning Photography Professional
WPPI, Las Vegas and Petaluma, Calif. – March 2, 2015 – Lowepro, the leading maker of photography carrying solutions, today announced the Echelon series, the company’s first high-end collection of photography bags designed for the fashionable, discerning professional who has perfected his or her craft. The limited edition, three-piece Echelon series includes a roller, attaché and laptop brief with high-end features such as custom-cast metal hardware and saddle-stitched, premium leather handles, expressing refined sensibility. The collection is now available exclusively online for purchase at http://www.lowepro.com in the United States.
“We have designed bags for all types of image makers for the last 48 years. With the Echelon series, we challenged our design team to dream up the ultimate expression of crafted luxury and protection,” said Tim Grimmer, vice president of brand and product at Lowepro. “Our team worked directly with professional photographers, including Loweprofessional Blair Bunting, to create this collection. Blair’s professional experience, appreciation for well-designed aesthetics and overall lifestyle aligned perfectly with the series, offering an invaluable resource for input and feedback throughout the design process.”
Each piece of fine luggage from the Echelon series is wrapped in 840 denier black nylon fabric and comes with precision-engineered YKK RC-Fuse locking zippers and TSA-approved locks, plus a removable, black All Weather AW Cover™ for protection from the elements. The bags feature accessory pockets and removable organization panels trusted to keep valuables and essential items organized and secure.
The Echelon Roller’s high-impact-resistant molded interior construction protects valuable gear from shock and vibration. Its special-edition MaxFit System™ and highly engineered trolley with encased wheel build maximize volume, fitting up to two professional DSLRs, six to eight lenses (up to 300mm), flash and lighting gear, a 15-inch laptop and additional accessories.
Also featuring the MaxFit System, the Echelon Attaché can hold a professional DSLR, two to three lenses (up to 70-200 f/2.8), flash, a 13-inch laptop and necessary accessories. The attaché opens wide, similar to a classic doctor’s satchel, offering smooth and swift access to equipment. It includes a discreet trolley pass-through, enabling the bag to be secured atop a roller bag for convenience while traveling.
The Echelon Brief offers a molded interior construction for protection as well as a trolley pass-through for travel ease. Able to fit a 15-inch laptop, pen tablet, portable hard drives and other business essentials, the brief also includes a memory card holder to keep a reader within easy reach.
For further information about the Echelon series, including pricing and purchasing, please visit http://www.lowepro.com/echelon.
ABOUT LOWEPRO
For 48 years and counting, Lowepro bags have been traveling the world, earning the loyalty and admiration of the best photographers, and setting the industry standard for innovative functionality and remarkable protection. Spanning three collections – professional, outdoor and urban – Lowepro designs and develops protective carrying solutions for specific activities and environments. Wherever your passions and pursuits take you, chances are you’ll find us there. To learn more, please visit http://www.lowepro.com.
