“Sony A7r is the Camera of the Year 2013” says PopPhoto

Sony A7r full frame mirrorless camera is chosen the camera of the year 2013 from PopPhoto. According to their review and why they choose the Sony A7r, as the camera brings full-frame quality into lighter, smaller bodies with best imaging of any ILC camera.

Sony A7r also introduces a whole new system for advanced users with a strong, weather-sealed body with great fit and finish. Almost universal adaptability to other systems lenses.

Sony A7R is a full frame mirrorless camera with the low-pass filter, gapless lens design sensor and contrast-detection AF that provides the utmost in high-resolution, finely detailed capture.

“Sony A7r is the Camera of the Year 2013”

From the PopPhoto conclusion :

The Sony Alpha 7R represents not only the most substantial refinement of the interchangeable-lens compact (ILC) camera to date, but also a redefinition of the entire concept of the high-end system camera. The camera that best refined or redefined photography in 2013? Unquestionably, it is the diminutive (but full-frame) high-resolution Sony Alpha 7R.

Sony A7r is the world’s smallest, lightweight interchangeable lens camera system with a full frame sensor. See also Sony A7 and A7r unboxing video online.

Sony A7 and A7r Price and Availability

Sony A7 full frame mirrorless interchangeable lens camera body only price is $1,698.00. SonyAlpha A7 Mirrorless Digital Camera with FE 28-70mm f/3.5-5.6 OSS lens price is $1,998. Sony A7r full frame mirrorless interchangeable lens camera body only price is $2,298.00. Sony A7 and A7r will start shipping from December 1, 2013.