Sony A7 First Look Review

Sony A7 and A7r reviews started to surface over the web. Sony’s A7 and A7r cameras are the world’s smallest, lightweight interchangeable lens mirrorless camera system with a full frame sensor on it.

Photo Review Australia has posted a fresh review for the newly announced Sony A7 mirrorless full frame camera. They have used the late pre-production Sony A7 model with the new Zeiss Sonnar T FE 35mm f/2.8 ZA lens.

Their full review includes Sony A7 and A7r specs comparison table, build and ergonomics of the body design, features explained, sensor and image processing, performance and video.

Sony A7 First Look Review

From the PhotoReview conclusion :

We feel the new Sony cameras present a challenge to other camera manufacturers to take a different approach and bring some excitement (and competition) to the middle and upper ends of the interchangeable-lens camera line-ups. We’d like to see some innovative products emerging from the Canon and Nikon stables…Olympus and Panasonic will likely feel the hot breath of competition on their backs. It will be interesting to see which directions they follow, whether towards full-frame CSCs or further innovations and improvements to their M4/3 products. Whatever happens, this appears to be the beginning of a great time for digital photographers.

Sony A7 and A7r Price and Availability

Sony A7 full frame mirrorless interchangeable lens camera body only price is $1,698.00. Sony Alpha A7 Mirrorless Digital Camera with FE 28-70mm f/3.5-5.6 OSS lens price is $1,998.

Sony A7r full frame mirrorless interchangeable lens camera body only price is $2,298.00. Sony A7 and A7r will start shipping from December 1, 2013.

Below you can find the new Sony camera and lens prices with the availability in popular camera stores.